What Makes Brazil an Attractive Market for International Business?
For our Business Talks, we invite international and Brazilian experts to discuss various topics related to Brazil, from market insights and business development to HR and tax issues.
Business Talk #1 – Featuring Fabian Peters
Fabian Peters is the CEO of ILM Group. With extensive experience in the Brazilian market, he previously founded a subsidiary for a German internet technology company in 2012 and held various leadership roles in Brazilian companies. His expertise spans business development, finance, and strategic growth initiatives.
What makes Brazil an attractive market for international business?
Brazil is the 5th largest country in the world, with over 200 million people, making it the largest market in the Americas after the U.S. Despite some challenging years, the economy is showing signs of growth, providing foreign companies with opportunities in a vast market with less competition compared to other economies.
What issues and challenges should companies consider before establishing operations in the country?
Brazil’s complex tax system and bureaucratic processes pose significant challenges. Labor laws are also intricate, making it essential to hire local experts to navigate these complexities. However, establishing a local entity in Brazil offers undeniable advantages for market entry.
Which sectors are most attractive in Brazil?
Traditional sectors like Agribusiness remain promising due to favorable regulations. Renewable Energy and Environmental Solutions are also gaining traction, driven by international pressures and rising interest in sustainability. In the tech space, demand for SaaS, IaaS, and PaaS solutions is growing, fueled by Brazil’s expanding e-commerce market, which accounts for 50% of Latin America’s total.
How can ILM Group support companies entering the Brazilian market?
ILM Group helps clients focus on their core business by managing risks and complexities. Services include tax structuring, company incorporation, and administrative support like issuing electronic invoices. Think of ILM Group as a “complexity and risk outsourcing” partner for businesses entering Brazil.